It’s What Is, Not What Might Be, That Matters!
How to build your ability to be objective. A common mistake made by managers is to equate what they think with what they know. But there is a world of difference, let me explain. At the core of this is...
View ArticleNetwork Effects & the Collaboration Curve
Building a stronger business through network effects & collaboration Network effects are becoming increasingly important for businesses; especially those involved in technology, as by...
View ArticleHow to Find Your Best Clients
And it’s not necessarily those who spend the most…. The squeaky wheel is the one that gets the oil. We all know that. And the customers that complain are the ones we listen to, and with good cause. But...
View ArticleBring Your Customers on the Journey with You
How to make it easy for prospects and customers to buy….. A customer journey map is a very simple idea: a diagram that illustrates the steps your customer(s) go through in engaging with your company,...
View Article7 Secrets for Successful Business Growth
If you want to grow your business, and I mean really grow your business, then here are a few simple but powerful secrets you can use. When you get to the end there is an eighth and even more powerful...
View ArticleUsing the Value-Price Seesaw to Make More Money
Price is what you pay, the value is what you get! – Warren Buffett Are your prices too low? Are you not getting paid enough? Do your customers do not appreciate what you do for them? Why is this? Whose...
View ArticleWhy Reducing Customer Churn is Important
How reducing customer churn can improve profit… Customer churn occurs when customers or subscribers stop doing business with a company or service It is normally described as the percentage of your...
View ArticleUsing the Value-Price Seesaw to Make More Money
“Price is what you pay, value is what you get!” – Warren Buffett Are your prices too low? Are you not getting paid enough? Do your customers do not appreciate what you do for them? If so, then I have a...
View ArticleThe One Page Influence Worksheet
This worksheet is about helping you structure an approach and gameplan when you are linking to influence outcomes within an organization. Influence is the ability to sway opinion and the commensurate...
View ArticleThe Three Ss of Winning in Business
Why you need self-confidence, simplicity and speed in business Many businesses, as they grow, develop a bureaucracy. This makes it hard for the business to adapt to the accelerating changes we are...
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